Case · Migration + Performance
From 3.6s to 0.8s without losing a single visit.
(01) The challenge
Legacy platform holding back growth.
Somos Almah ran on a slow, proprietary CMS that was hard to evolve. A 3.6s LCP drove users away, the editorial team depended on technical support for every change, and maintenance costs grew year after year.
Objective: migrate to WordPress without losing SEO, recover performance, and hand editorial autonomy back to the team.
Responsive design
Flawless on any screen.
The new platform was built mobile-first: fluid layout, generous touch targets, and the same 0.8s performance on mobile. Most of Somos Almah's traffic comes from mobile: and that's exactly where the experience needs to shine.
(02) The WebOption solution
Modular architecture, zero-loss migration.
Technical migration
Content, media, and URLs migrated with 301 redirects and preserved SEO.
Block architecture
ACF + Gutenberg for autonomous team editing, no technical support needed.
Performance
Cloudflare + Redis + multi-level caching. Core Web Vitals in the green.
SEO & training
Technical SEO, schema markup, and team training for full autonomy.
(03) Before and after
Visual and performance transformation.
3.6s
LCP
~48
PageSpeed
High
Maintenance cost
0.8s
LCP
100
PageSpeed
-78%
Load time
(03) Attributed results
Numbers that impacted the business.
Desktop PageSpeed
LCP (from 3.6s)
Load time
SEO preserved
Organic traffic
(04) What the client said
“The migration was flawless. We didn't lose a single day of traffic, and the site's speed completely transformed our users' experience.”
Technology Coordination
Somos Almah
Project FAQ
Frequently asked questions about this case.
How long did the Somos Almah migration take? +
The project was delivered in short cycles: discovery and architecture in the first week, content migration and WordPress rebuild over a few weeks, followed by performance optimization and validation. The platform switch happened without losing any organic traffic, thanks to a 1:1 redirect map.
How did LCP go from 3.6s to 0.8s? +
The combination of a lean FSE theme, modern image formats with correct sizing, priority loading on the LCP element, page caching, and a CDN drastically cut rendering time. The result was a PageSpeed score of 100 and Core Web Vitals in the green on both mobile and desktop.
Can the Somos Almah team edit the site without relying on a developer? +
Yes. We delivered the site in native Gutenberg blocks and reusable page patterns, with the Site Editor unlocked for the team. This lets them publish new pages, adjust text, and swap images while keeping the visual identity intact, without writing any code.
Was organic traffic affected by the platform switch? +
No. The migration used a 301 redirect strategy mapping every old URL to its new counterpart, preserved the semantic data structure, and was monitored in Search Console. Rankings were maintained, and the performance improvement reinforced the quality signals.
Can I get a similar result for my project? +
Yes. Every project starts with a free diagnostic where we assess your current platform, performance, SEO, and business goals. From there we design the scope: migration, rebuild, or optimization with clear Core Web Vitals and conversion goals.
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