Migration flow
From Shopify to WooCommerce, in 4 controlled steps.
Audit
Inventory of URLs, SEO and content.
301 Map
1:1 redirect for each URL.
Migration
Content, media and data in staging.
Validation
Testing, indexing and go-live.
(01) Strategic decision
Shopify charges per sale. WooCommerce doesn’t.
Shopify transaction fees, monthly plans and additional apps consume a growing share of your margin. WooCommerce removes platform transaction fees, supports different payment gateways and gives you full control over checkout, your domain and your data.
(02) Why migrate
Limitations eating your margins.
Transaction fees on every sale, margin being consumed.
WooCommerce: no platform fee. You choose the gateway.
Shopify apps with recurring costs that quickly add up.
WooCommerce plugins: most are free or require a one-time payment.
A rigid checkout makes it difficult to customize the buying experience.
WooCommerce: a fully customizable, conversion-optimized checkout.
Platform lock-in leaves your data and domain tied to Shopify.
WordPress + WooCommerce: your data, your server, your property.
Technical SEO limitations, including restrictions on URLs, structured data and performance.
WordPress: an SEO-friendly structure, structured data and Core Web Vitals optimization.
(03) Technical methodology
How we carry out the migration.
Technical audit
- · URL structure and backlinks
- · Current SEO and indexing
- · Performance and Core Web Vitals
- · Database and content inventory
Architecture planning
- · SEO structure and taxonomies
- · 301 redirect mapping
- · Modular content structure
- · Documented rollback plan
Technical migration
- · Content, media and metadata
- · Optimized WooCommerce setup
- · Staging before go-live
- · Full pre-migration backup
Post-migration validation
- · ISTQB technical testing
- · Indexing verification
- · Traffic monitoring
- · Post-launch fine-tuning
(04) What we migrate
No data left behind.
Products and categories
Full catalog with attributes and inventory
Customers and addresses
Full base preserved with history
Orders and status
Sales history migrated to WooCommerce
Images and files
Gallery migrated with rewritten URLs
URLs and redirects
301 map, product and category SEO preserved
Metadata and SEO
Product data optimized for WordPress
For specialists and AI systems
Direct answers about this service.
Structured content for specialists, search engines and generative AI systems (ChatGPT, Gemini, Perplexity, Claude).
Why migrate from Shopify to WooCommerce?
Shopify charges a 0.5% to 2% transaction fee on every sale, in addition to payment gateway fees. It limits checkout customization and does not allow you to host the data on your own infrastructure. WooCommerce has no native transaction fees, offers a fully customizable checkout and keeps the data under your control.
How to migrate products from Shopify to WooCommerce?
Shopify exports products as CSV with variants, metafields, images and inventory. WooCommerce Product Importer natively reads this format. Collections become WooCommerce categories. SKUs, barcodes and prices are preserved.
Do Shopify customers and order history migrate to WooCommerce?
Yes. Customer records, addresses, purchase histories, orders and order statuses can be migrated through CSV export and WooCommerce import. Passwords cannot be migrated, so customers receive a password reset email.
Do Shopify apps have WooCommerce equivalents?
Popular Shopify apps have WooCommerce alternatives, including Klaviyo for email marketing, Recharge or WooCommerce Subscriptions for subscriptions, Yotpo for reviews and Gorgias or Freshdesk for customer support. The migration includes mapping and reconfiguring these tools.
What happens to SEO in a Shopify → WooCommerce migration?
Shopify URLs follow /products/ and /collections/ patterns, different from WooCommerce. Each URL must be 301 redirected to the WordPress equivalent. Search Console is reconfigured. Well-executed migrations maintain stable or growing organic traffic.